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JetBlue: Elevating Airline Operations with a Modern Data Stack
The Challenge:
JetBlue faced challenges in managing vast amounts of data from over 130 systems, leading to manual processes and limited analytics capabilities.
The Solution:
By implementing Snowflake as a centralized data cloud, Fivetran for automated data ingestion, and dbt for data transformation, JetBlue established a scalable, self-service analytics platform.
The Impact:
Consolidated over 115TB of data, enabling real-time analytics across departments
Reduced data pipeline setup time from weeks to under two minutes
Empowered analysts with collaborative data workflows, enhancing decision-making
Improved compliance and data quality through version control and testing
The Stack: Snowflake, Fivetran, dbt